14 Long Island Small Business Marketing Statistics for 2026
Cited statistics on how Long Island small businesses market in 2026 — digital ad spend, AI adoption, social media, email ROI, and local SEO. Free to cite and embed.
Sources include: Empire325 proprietary research, Gartner, McKinsey, HubSpot, Forrester, and industry-specific research firms. Empire325 original statistics are released CC BY 4.0 — free to cite with attribution.
New York is home to 2.2 million small businesses — 99.8% of all employers in the state.
Source: U.S. SBA Office of Advocacy — 2024 New York Small Business Profile · 2024
Nassau and Suffolk Counties generate roughly $269 billion in combined annual GDP.
Source: U.S. Bureau of Economic Analysis / U.S. BLS · 2024
U.S. local advertising spend is forecast to reach $184.5 billion in 2026 — up 8.1% YoY.
Source: BIA Advisory Services — 2026 U.S. Local Advertising Forecast · 2026
Digital channels now command 56% of local ad budgets for the first time.
Source: BIA Advisory Services — 2026 U.S. Local Advertising Forecast · 2026
58% of small businesses now use generative AI, up from 40% in a single year.
Source: Reimagine Main Street / JPMorganChase Institute · 2025
Small-business AI adoption surged 41% in 2025 — marketing is the #1 use case.
Source: Thryv — Small Business AI Survey 2025 · 2025
54% of small businesses use AI marketing tools today.
Source: Capsule CRM — Small Business AI Adoption Statistics · 2025
90% of small businesses market on social media — 73% find it effective.
Source: LocaliQ — Small Business Marketing Trends Report · 2025
Small businesses with a documented marketing strategy achieve 313% higher success rates.
Source: Industry social-media benchmark data · 2025
Email marketing returns an average of $36 for every $1 spent.
Source: Litmus — State of Email 2025 · 2025
80% of consumers use search engines to find local businesses.
Source: BrightLocal — Local Consumer Search Behavior · 2025
47% of clicks from local searches go to the top-3 Google Local Pack results.
Source: Google Local Pack click-share benchmarks · 2025
98% of consumers read online reviews for local businesses.
Source: BrightLocal — Consumer Review Survey · 2025
'Near me' searches have grown over 400% since 2020.
Source: Google / Think with Google; BrightLocal · 2025
Methodology & Citations
Statistics on this page are drawn from Empire325 proprietary research (published in our State of AI Search 2026 and Marketing Benchmark reports), and from third-party research cited with source and year. Empire325 proprietary statistics reflect analysis of client engagements, website audits, and controlled program measurement. Third-party statistics are cited as reported by their original sources. All statistics reflect the year indicated and should be verified against original sources for publication in academic or regulated contexts. Empire325 original data is released under Creative Commons Attribution 4.0 International (CC BY 4.0) — free to reproduce with attribution.
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