Performance Analytics · Minnesota (MN)

Performance Analytics in Minnesota

Marketing measurement, MMM, and incrementality testing to prove ROAS at the channel and creative level.

Empire325 Marketing serves clients across all of Minnesota — including Minneapolis, Saint Paul, and every metro and rural market statewide. Population: 5.7M.

Minnesota market context

Performance Analytics engagements calibrated for Minnesota

Minnesota concentrates UnitedHealth (largest US healthcare company), Mayo Clinic, Target, and 3M. Regulated-industry expertise and enterprise procurement-aware content are essential for successful engagements.

Empire325's measurement practice delivers marketing mix modeling (MMM), incrementality experiments, and conversion-lift studies. We answer the question CFOs actually ask: which marketing dollars are driving revenue, and which would we be fine without.

Minnesota top industries

Healthcare (Mayo, UnitedHealth)RetailAgricultureTech

Capabilities

What Minnesota Performance Analytics engagements include

Marketing mix modeling (MMM)
Incrementality + holdout testing
Conversion lift studies
Statistical experiment design
Multi-touch attribution validation
Executive performance reporting

Outcomes

What Minnesota clients achieve

Channel-level incremental ROAS

10-40% improved budget allocation

Causal proof for board / CFO conversations

Continuous optimization based on lift

FAQ

Common questions from Minnesota buyers

Does Empire325 work with Minnesota clients?

Yes. Empire325 serves clients across all of Minnesota (MN) — including Minneapolis, Saint Paul, and every metro and rural market in the state. Engagements are remote-first with optional on-site quarterly business reviews when client cadence requires it.

What Minnesota industries does Empire325 specialize in?

Minnesota's top industries include Healthcare (Mayo, UnitedHealth), Retail, Agriculture, Tech. Empire325 has deep expertise across these sectors and adapts performance analytics engagements to the specific buyer journeys, regulatory frameworks, and competitive dynamics of each.

What makes Performance Analytics engagements in Minnesota different?

Minnesota concentrates UnitedHealth (largest US healthcare company), Mayo Clinic, Target, and 3M. Regulated-industry expertise and enterprise procurement-aware content are essential for successful engagements.

How quickly can a Minnesota engagement start?

Typical kickoff is 7-14 days from contract signature. Discovery, access provisioning, and team alignment happen in parallel during week one. First measurable deliverables ship within 30 days for most performance analytics engagements regardless of where in Minnesota the client is located.

What does Performance Analytics pricing look like for Minnesota companies?

Pricing depends on scope, complexity, and team size — not geography. Most performance analytics engagements range from monthly retainers ($10K-$60K) to fixed-bid project work ($25K-$250K+). Empire325 provides written scoping after a 30-minute discovery call.

Ready to start performance analytics in Minnesota?

Empire325 serves clients across all 50 states. Book a 30-minute discovery call.

Schedule Minnesota Strategy Call